Online shopping is at its peak. It can be quite intriguing to build your own online marketplace. It can help you in increasing your revenues. Etsy, eBay, and Amazon are some tycoons of online marketplaces. The customer base, as well as cash inflow, makes them quite powerful. This has led to the demand of multivendor marketplace software. It has also increased the adoption of marketplace apps. One of such is Amazon marketplace app. It is among the most prominent marketplace app for Android. Customers prefer these online marketplaces. It is due to the fact that they can easily find their own favorite products. They can buy them within their budget. There is a huge scope of marketplace apps in the market. The below statistics reveal share of Smartphone and tablet in the retail e-commerce transaction.
Etsy is also one of the best marketplace apps. You can build your own marketplace app like Etsy. Let’s look at the cost of development of such an app.
App Development Essentials
The main factors that drive the cost of development are design and features. You need to focus on the better design and UX of the multi-vendor marketplace app. It is vital as people prefer shopping on apps than on websites.
1) Simple and Clean User Interface
It should have simplified navigation. It should provide discovery via different feeds. It includes Recommended, Etsy Picks, and Personalized User Feed.
2) Seamless Signup and Checkout Process
You should test the various steps of the checkout forms. The much simpler one to fill from mobile should be chosen. You should allow autosuggest, autocomplete features. They help in filling up various personal information. You should never ask the users to create an account immediately. You should allow guest checkouts. You should offer to store the personal information of users. Never demand it.
3) Prominent Add To Cart Button
Users of the marketplace app don’t like to scroll much to finalize their purchase. If this button isn’t easily visible, you are more likely to lose the purchase.
4) Provide Wishlist and Save For Later Use
A lot of users of marketplace app for Android like to browse. They discover different products and then finalize their purchases on desktop devices. You should allow them to save those items for later. It makes it easier to make the sale.
Marketplace App Features
You should have basic standard features similar to Etsy on your app. Multivendor marketplace software have common features. They are account creation, payment integration and product listing. They also have product search as well as discovery. These are the major features of such software. You need to have these features in your multi-vendor marketplace app. Other features include:
1) Push Notifications
You can send push notifications to your users. The best practices of push notifications of Android app marketplace are:
- Personalized flash sales and promo deals announcement.
- Follow-ups of different incomplete app purchases.
- Order delivery status updates.
- Set up geofence if you have a physical store. Target your users with custom push notifications.
2) Product Demos
Most of the customers are reluctant to purchase products online. They want to get the feel of the product. It is hard to provide them online. That is why you should offer them with product demos.
3) Social Shopping
It is another trend on rise. Modern customers trust recommendations of their peer. They trust them over any type of advertisements. You can easily blend social component to your marketplace app. Allow user to upload their own images and ask for feedback. Allow the customers to create their own product feeds. Also allow them to make wish lists which they can share with others. Acknowledge your active users with different discounts and offers. Offer them discount when they share your goods and make purchases. Try to create an active community of your brand. It spreads good word of mouth of your brand.
Cost of Development of Marketplace App like Etsy
The cost of development of such app depends on above-mentioned features. Adding these features come with their own cost. You can build a marketplace app with a seamless design and great functionality. It can easily have attractive navigation and different product features. The cost of development will be between $35,0000 and $50,000.
Multi-vendor marketplace software have flooded the market. It is due to the success of apps like Amazon marketplace app. There is a huge demand for marketplace apps. We have mentioned the list of basic features and functionalities. You can easily build a marketplace app like Etsy for the above-mentioned price.